February 1st, 2018 -
OpenMags Team
Not everybody is an artist, but we can all be designers. Just as we can personalise the real spaces we live in, so too can we create virtual spaces displayed on our computers, phones or tablets. Thanks to digital tools like apps or predesigned templates, it’s now possible to design professional audiovisual content for work and for fun. For example, interior design has been made easy with platforms that can personalize a hotel bedroom according to a guest’s taste, like with the Shine from Eurostars, or the kitchen, sofas and office space design planners of Ikea.
More personalization often means fewer costs. Now, there’s no need to hire an expensive graphic designer or a video editor. Through the freemium model (free-to-use tools with additional costs for premium services) a lot of companies offer professional but easy-to-use tools for creating content to fill a blog, a company website or for making presentations. Whether it’s with blank templates to fill in with our own content and images, or giving us the chance to change the text, pictures or colour schemes of ready-made templates, it’s now possible to create unique and eye-catching publications in just a few minutes. If content is king, we all now have keys to the kingdom.
Photo by Glenn Carstens-Peters
Tags: openmags